GTC 2025 and Devpost: Spotlight on AI innovation and the impact of collaborative hackathons
Conferences like NVIDIA GTC 2025 reveal a powerful truth about technology: the most exciting breakthroughs happen when developers get their hands on new tools and run with them. From groundbreaking keynote announcements to hands-on developer sessions, the conference highlighted the power of AI across industries.
Devpost had two major announcements at GTC. First, the winners of the ArangoDB & NVIDIA hackathon were announced live at the ArangoDB booth. Second, HP & NVIDIA launched an exciting new hackathon.
In this wrap-up, we’ll spotlight both announcements and explore how hackathons continue to drive AI forward.
Incorporating the energy from a hackathon into your event strategy is a powerful way to reach developers by driving booth engagement. At GTC 2025, we saw this firsthand with the exciting winner’s announcement for the ArangoDB + NVIDIA hackathon, Building the Next-Gen Agentic App with GraphRAG & NVIDIA cuGraph.
The announcement was a perfect fit for the conference, as the competition challenged participants to explore the potential of graph databases and AI. It was also streamed online, allowing a wider audience to join in the excitement.
As a conference designed around developers and AI, GTC provided a great opportunity to announce the brand-new HP & NVIDIA Developer Challenge on Devpost. Announcing the hackathon at GTC helped amplify the reach and is a key example of how strategic partnerships can elevate hackathons.
With $70,000 in prizes and a chance to directly influence product development, this hackathon creates a bridge between product teams and the developer community.
Hackathons create an environment where developers and tech enthusiasts can collaborate, experiment, and push the boundaries of what’s possible. They provide a direct way to connect with developers, showcase new technologies, and drive adoption through hands-on experience.
For DevRel professionals, this means uncovering use cases that internal teams might miss. For product marketing managers, it's a direct pipeline to understanding how developers truly interact with your technology.
Private internal hackathons are also used to accelerate and uncover innovation by encouraging rapid prototyping and real-world problem-solving, often leading to breakthroughs that might not have emerged otherwise.
Related reading: 4 Ways to use hackathons in your developer marketing strategy
GTC 2025 showcased the power of hackathons in driving AI innovation, from the exciting ArangoDB + NVIDIA winner announcement to the unveiling of the new HP x NVIDIA Developer Challenge on Devpost. These events are more than just competitions—they’re vital for accelerating product adoption and discovering unexpected applications of cutting-edge technologies.
Ready to see how a hackathon can enhance your developer strategy? Book a demo and start designing a hackathon that can showcase your tools’ real-world potential far more effectively than any sales deck.